Jenna Bush Hager’s cheeky 2022 thirst trap photoshoot is once again making headlines,
thanks to a recent appearance on *Pop Culture Jeopardy!*.
The moment has become an iconic part of Jenna’s social media presence,
and when it resurfaced on the Prime Video series, it prompted her to joke about her parents’ reaction to the playful photo session.
Back in 2022, Jenna shared a set of seductive photos on Instagram to celebrate the milestone of the Hoda & Jenna account reaching one million followers.
The images, which quickly garnered attention, featured Jenna striking a playful yet alluring pose.
She showcased her signature smile while lowering her glasses and looking into the camera, adding an extra layer of drama with a blow-dried wind effect courtesy of her former *Today* co-host, Hoda Kotb. The dynamic duo’s collaboration led to what many now fondly remember as a “thirst trap” – a term that became the focus of conversation on *Pop Culture Jeopardy!*.
During the *Pop Culture Jeopardy!* episode, host Colin Jost read aloud a clue referencing the memorable thirst trap. “With the help of Hoda Kotb and a hairdryer, this ‘Today Show’ book guru posted a thirst trap to celebrate one million followers,” he said. When contestant Kristen correctly answered “Jenna Bush Hager,” Jenna’s reaction was filled with humor and a hint of embarrassment. She joked, “All I have to say is I’ve never made my parents more proud,” referencing her father, former President George W. Bush, and her mother, former First Lady Laura Bush. Her quip about her parents’ reaction to the photoshoot had everyone laughing, with Jenna playfully poking fun at the situation.
The *Today* show host continued to entertain viewers by explaining the concept of a “thirst trap.” She humorously described it as “a hot picture trying to attract attention,” further elaborating that it’s typically a photo where someone looks their best, often shared on social media with the intention of drawing in likes or comments. Her co-host Savannah Guthrie added, “A thirst trap is like a hot picture that’s trying to attract attention,” confirming the playful tone of their conversation.
The photoshoot, which was inspired by the Fifty Shades of Grey franchise, was a fun and lighthearted gesture Jenna made to thank her followers for their support. The images featured her smizing while holding a book, with the styling and wind-blown effect helping to add an extra flair to the photos. As part of her promise, Jenna had encouraged viewers to help push the Instagram account to one million followers in exchange for the seductive shoot. And, of course, fans responded enthusiastically.
While the photoshoot remains a key moment in *Today* show history, Jenna’s personal life continues to evolve as well. After Hoda’s departure from the *Today* show, Jenna’s hour of the program was revamped into *Jenna and Friends*, with a revolving door of celebrity guest co-hosts filling in. Scarlett Johansson, who will begin her guest co-hosting role on January 21, is the first major star to join Jenna in this new chapter of the show. Jenna couldn’t help but express her excitement about having Scarlett as a co-host. “Scarlett Johansson is the queen! I’ve been obsessed with her movies since forever,” Jenna said. “She’s also a big reader, which will be so much fun. We have so much in common.” Jenna and Scarlett have even more in common beyond their shared love of literature – both have twin siblings and daughters who are similar in age, with Scarlett’s 10-year-old daughter, Rose, and Jenna’s 11-year-old Mila.
As for Jenna’s parents, while they may not have been thrilled by her thirst trap moment, it seems Jenna has certainly brought a lighthearted sense of humor to her role as a host. With new co-hosts and ongoing moments of levity, Jenna’s time on *Today* continues to be filled with delightful surprises and fun. As for her parents, even if they weren’t thrilled by the thirst trap, Jenna’s star power is undoubtedly shining brighter than ever.
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